How do you Build a Strong Remote Team Culture

Building a strong remote team culture is one of the most crucial and impactful things in your business. Culture in an office and remote setup is vital since it establishes a strong camaraderie that scales the business. Also, having a strong remote team culture builds a strong business.

What is a Remote Team Culture

Remote team culture is the same as the culture inside a corporate setup. However, more complicated because everyone in the remote team is not physically collaborating.

Culture means having the ability to cooperate as a team. Also, it enables to make decisions even in case of a lack of key personnel. And when no one is watching, everyone in the team is committed to working productively. Another one is having a sense of fulfillment when things go well. Last but not least is serving the business’ mission.


Tips in Building a Remote Team Culture

Why Remote Team Culture is Important

According to an experienced senior executive, Torben Rick, business culture is like an iceberg. The iceberg consists of 90% of the business’ attributes that are not seen and displaying only 10%. Many business leaders focused on the visible one (10%) and overlooked the most important one. And this is why many businesses fail.


By following these tips, you can establish a productive business culture in your remote team.

5 Tips to Strengthen Business Culture within a Remote Team

1. Hire the right remote employees

Hiring the right candidates for your remote team is vital to productivity. Yet, how to hire the right candidates?

First and foremost, there are three guiding factors when it comes to hiring a remote team. These are:

  • Skills
  • A remote employee with the right mindset
  • The right cultural fit

For a successful hiring process, it is essential to emphasize the three factors. Talking about skills, you can quickly identify by looking at the resume and portfolio. But in terms of hiring remote employees with the right mindset, it is essential to take note. This is because often, start-up businesses need hustlers while thriving businesses need executioners. About cultural fit, it requires an expert to successfully onboard the best remote employee to your team.

So, when you’re planning to onboard skilled and experienced remote workers, get assistance from those highly accountable and experts.

2. Promote social interactions within your remote team

Being a remote employee is sometimes prone to isolation. And one way to ease this is to allocate time for the remote team to collaborate and meet virtually.

Also, it is vital to create a one on one meeting with your remote team members. Thus, they can form personal relationships and explore cross-functional opportunities.

Another option is to schedule non-work-related Zoom meetings. And organize a virtual pizza party every time your business achieves a small or big win!

3. Allow remote team members to take ownership and encourage accountability

Embracing remote teams in your business entails entrusting and encouraging accountability. This is because the more you allow your remote employees to take responsibility for their work, the more they are accountable.

Due to this, your remote team will be effective in terms of providing value. And in case some problems happen, they take ownership of the issues. And they will take to the details of their designated responsibilities and be better accountable. Then, remote employees will learn how their role differs from each other.

4. Always Communicate

Communication is one of the challenges in managing a remote team. Thus, when communication within the remote team fails, problems happen.

First, it is essential to specify the role and expected outputs of the remote employee. Also, maximizing the use of communication platforms for every day and weekly meetings. This way, you can reach and collaborate with your team.

Similarly, your remote team can quickly contact you when they need clarification or if a problem occurs while they’re working.

Additionally, you can use a project management tool to track the tasks and the day’s outputs. The tool allows you to check the finished and pending tasks of the day.

5. Mentor more than manage

Managing a remote team could not be enough. It should consist more of mentoring. Talking about mentoring your remote team focuses on your team’s professional development rather than your team’s performance.

The very purpose of embracing remote employees is not only grasping help but also developing talents. Client and remote employee relationships must be a win for both.

Business culture (remote setup) differs in so many ways. Nevertheless, both aim at keeping employees happy for more productive and effective work. As Dharmesh Shah, CTO and founder of HubSpot said, You are not just hiring remote employees to delegate. But, you are hiring to elevate. 

Now that you learned the five tips in strengthening your business culture for a remote team. Are you ready to hire and manage a remote team? If you do, visit Surge Digital Agency where we provide trained and experience remote professionals that you can leverage in your business. Sign up here: https://surgedigital.agency/authentication/?step=1.

Surge Digital Agency

Author Since: September 18, 2020

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